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Why launch goBeyondProfit
Jackson Healthcare Chairman & CEO and goBeyondProfit Founder, Richard L. Jackson, and President, R. Shane Jackson, have long shared the belief that businesses can and should be a force for good in the world.
This shared belief that business can profoundly impact lives continues to fuel Jackson Healthcare’s intentional, ongoing investments in associate volunteerism, community partnerships, business mobilization efforts, venture philanthropy and corporate giving, as well as other avenues.
According to Rick, “We had been primarily focused on giving from our affluence. However, sometimes, we can have a significant and far-reaching impact by our influence.”
To leverage that influence and have a larger impact in Georgia, the Jacksons joined with other business leaders to start goBeyondProfit, which launched December 1, 2017.
The mission of goBeyondProfit is to be a catalyst for inspiring Georgia businesses of all sizes and stages to invest in making an even more meaningful impact beyond their products and services.
This journey has profoundly impacted Jackson, as well. “In addition to ensuring our business success, I have become convinced that giving back to others results in substantial benefits to our companies, in addition to the rewards of improving lives”.